Read on Twitter
Every year, @FutureBrand measures the strength of perception of countries around the world and publishes valuable findings in its Country Index. #placebranding
According to the Country Index 2020 that has just been published, the top 5 country brands are:
According to the Country Index 2020 that has just been published, the top 5 country brands are:
1. JapanTop of Mind Association:
Advanced Technology
Brand Associations:
@Toyota, @Honda, @mitsucars , @Nissan, @Sony, @UniqloUSA, @Samsung
2. SwitzerlandTop of Mind Association:
Standard of Living
Brand Associations:
@TISSOT, @ROLEX, @Swatch, @Lindt_Chocolate, @Toblerone
3. Norway
4. GermanyTop of Mind Association:
High Quality Products
Brand Associations:
@MercedesBenz, @BMW, @VW, @Bayer, @BoschGlobal, @Audi, @Porsche, @AldiUSA, @Siemens, @lufthansa
5. CanadaTop of Mind Association:
Standard of Living
Brand Associations:
@GreyGoose, @CocaCola, @CanadaDry, @Oracle, @Scotiabank, @Microsoft, @AirCanada
Most Influential Cities
1. #NewYork
2. #Beijing
3. #Washington
4. #London
5. #Tokyo
Top Leaps
12. #Istanbul
16. #Rome
19. #Oslo
1. #NewYork
2. #Beijing
3. #Washington
4. #London
5. #Tokyo
Top Leaps
12. #Istanbul
16. #Rome
19. #Oslo
You can download the full report and find out more on http://FutureBrand.com .
@PlaceBrandOBS @citynationplace #placebranding
@PlaceBrandOBS @citynationplace #placebranding
