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This ONE skill will have desperate clients lining up at the door for you.
Keep reading.
// THREAD //
Keep reading.
// THREAD //
It's what got YOU to read this second tweet.
Copywriting.
More specifically, direct response copywriting.
Turning words into direct action.
It's what really moves money around.
I can't teach all of copywriting in this thread.
So instead, here's some tips to get started.
Copywriting.
More specifically, direct response copywriting.
Turning words into direct action.
It's what really moves money around.
I can't teach all of copywriting in this thread.
So instead, here's some tips to get started.
First, let me explain why this skill alone is worth MILLIONS.
Captivating direct response copy for
ads
articles
vid. scripts
blogs
headlines
etc...
WILL get you more leads, purchases, clicks, sign ups, views, etc.
Who benefits?
Every business and brand.
MONEY.
Captivating direct response copy for
ads
articles
vid. scripts
blogs
headlines
etc...
WILL get you more leads, purchases, clicks, sign ups, views, etc.
Who benefits?
Every business and brand.
MONEY.
Tip 1: Study excellent copywriting
How do you find "good" copywriting?
>> What ads did you click on recently
>> What videos did you watch
>> What articles stood out
Study the headlines.
Study the first line in any body of text.
If it drove YOU to action, it's good.
How do you find "good" copywriting?
>> What ads did you click on recently
>> What videos did you watch
>> What articles stood out
Study the headlines.
Study the first line in any body of text.
If it drove YOU to action, it's good.
Tip 2: Realize the emotion
Excellent copywriting plays off of your emotions.
Power words, trigger words, etc.
"Alarming"
"Shocking"
"Unexpected"
These will have you locked in to that sentence, forcing you to read the rest.
Understand this.
Take it in.
Excellent copywriting plays off of your emotions.
Power words, trigger words, etc.
"Alarming"
"Shocking"
"Unexpected"
These will have you locked in to that sentence, forcing you to read the rest.
Understand this.
Take it in.
Tip 3: Practice every day
>> Go on Facebook or google
>> Find article headlines
>> Find ad headlines
>> Write them down
>> Now write your version next to it
Do this every day.
Here's the steps I take when I write copy:
>> Go on Facebook or google
>> Find article headlines
>> Find ad headlines
>> Write them down
>> Now write your version next to it
Do this every day.
Here's the steps I take when I write copy:
1. Think of the end goal action
2. Write down my initial thoughts (even if it's wordy, long, and terrible)
3. Cut it down / make it concise
4. Add in appropriate adverbs and adjectives that add the emotional effect to it
5. Read it over out loud 10x
6. Repeat again and again
2. Write down my initial thoughts (even if it's wordy, long, and terrible)
3. Cut it down / make it concise
4. Add in appropriate adverbs and adjectives that add the emotional effect to it
5. Read it over out loud 10x
6. Repeat again and again
Direct response copywriting is needed in every industry and business.
It's used for ads, blogs, landing pages, funnels, and so much more.
If you want to learn more and be able to start writing compelling copy, it's going to take months.
Not weeks.
But there is good news:
It's used for ads, blogs, landing pages, funnels, and so much more.
If you want to learn more and be able to start writing compelling copy, it's going to take months.
Not weeks.
But there is good news:
I'm creating a multi-part series on copywriting for the Agency Course!
At this point you'll have:
>> launching an agency from ZERO
>> learning how to get clients
>> learning FB ads as a skill
>> learning copywriting as a skill
You need this. Check it out http://gum.co/theagency
At this point you'll have:
>> launching an agency from ZERO
>> learning how to get clients
>> learning FB ads as a skill
>> learning copywriting as a skill
You need this. Check it out http://gum.co/theagency
