Read on Twitter
Word on the street is that this software is getting back 100% of their ad spend in less than a month - meaning they can scale infinitely, in theory.
Here's a breakdown thread of what I see them doing
Here's a breakdown thread of what I see them doing
They're pretty much all about getting their website visitors on their email list, guessing that's where their conversions primarily come from (I'll be joining the list shortly to share that)
Here's the exit pop up that appeared when I came back to Twitter for the first Tweet
Here's the exit pop up that appeared when I came back to Twitter for the first Tweet
Using a lot of false time constraints to get people to put in their emails.
Here it tells me the next demo is in 39 seconds
But ...
Here it tells me the next demo is in 39 seconds
But ...
When I actually registered, it's in 24 hours
Could be that I didn't register in time but every countdown clocked showed I booked early enough?
Could be that I didn't register in time but every countdown clocked showed I booked early enough?
They've also got another false time constraint at the top of the page that offers a coupon code with a countdown
About to register for that and see what their email marketing does
About to register for that and see what their email marketing does
Here's the lead capture pop up:
Here's the email I receive upon joining their email list - you can see at the bottom I've pointed out where they're going to try convert me directly on the webinar (I expect)
They also sent me this email when I requested the coupon code - and this part I think is genius:
20% for life if you sign up within 48 hours AND you still get 7 days to trial the software. I bet this converts brilliantly.
20% for life if you sign up within 48 hours AND you still get 7 days to trial the software. I bet this converts brilliantly.
I don't like a few things I'm seeing here (mainly the made up time constraints) but this last bit is something I do think we'll take for ZenMaid to see what happens
From their footer it looks like their content marketing game is on point as well
