Lots of people wonder how this AAP strategy makes any sense. Strategically, it makes a lot of sense... It’s brilliant!

By attacking Congress, they position themselves as an opposition to INC - a space that BJP occupies. Then voters unhappy with INC have a choice: (Thread) https://twitter.com/rohini_sgh/status/1329109768066121750

That anti INC vote can go to BJP or to AAP.

Next step in the AAP journey will be to present it’s Delhi model of schools, mohalla clinics and water+electricity to these states to show they’re better than BJP. But for now, they’ll embed in people’s minds that they’re anti INC.

There’s other stuff that AAP is doing with Hinduism - the Diwali puja and Hawans etc. that are politically ingenious.

We can all keep criticising it, but they’re doing what politically is very logical, shrewd and effective!

Won’t happen immediately, but few years down the line There’ll be a proudly Hindu but not fanatic political option that is against the INC as vehemently as the BJP is.

Before it works everyone will hate on them - the RW and the Liberal Ecosystem - but once it starts working...

They’ll literally pull people from both sides! Because there’s a HUGE number dissatisfied with BJP on policy who thinks INC is terrible, anti-Hindu and incompetent.

PS: This isn’t an opinion, it’s an analysis. Counter it with fact if you want to, not with normative values.