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HOW TO SCALE A STORE TO 3K/DAY IN ONE MONTH
From scratch with ZERO pixel data
{THREAD}
From scratch with ZERO pixel data
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First of all, don’t choose a product to sell, choose a market to sell to
Find a market that is proven to convert, then sell a product in that market that can add value to your customers life
Find a market that is proven to convert, then sell a product in that market that can add value to your customers life
Women are more likely to purchase online than men...
A lot of woman feel passionate about how their skin looks
Sell a unique skin care product targeting women
A lot of woman feel passionate about how their skin looks
Sell a unique skin care product targeting women
Although you can’t just find any face lotion and expect it to sell...
Find something unique, Example->
All Natural, Vegan, Exfoliating, Includes natural minerals, etc...
Grab the customers attention with a unique selling point and explain how it WILL improve their life
Find something unique, Example->
All Natural, Vegan, Exfoliating, Includes natural minerals, etc...
Grab the customers attention with a unique selling point and explain how it WILL improve their life
Once you know what you’re selling, you need to create a brand based around that product
You can’t just throw the product on a shitty looking landing page and expect it to convent
Do some market research and check out how your big competitors are positioning their landing page
You can’t just throw the product on a shitty looking landing page and expect it to convent
Do some market research and check out how your big competitors are positioning their landing page
Use these resources to create your brand
Name- Keep it short and simple ( http://namelix.com )
Logo- Simple, bold letters ( http://canva.com )
Content- Quality photos
( http://pexels.com )
Color pallet- Store needs a nice vibe
( http://coolors.co )
Name- Keep it short and simple ( http://namelix.com )
Logo- Simple, bold letters ( http://canva.com )
Content- Quality photos
( http://pexels.com )
Color pallet- Store needs a nice vibe
( http://coolors.co )
Build a landing page on http://shopify.com
Don’t use the default theme. Use a paid theme, or download ( http://debutify.com ) to your store
Don’t put too much copy on the page
Use headlines, short copy, and images/gifs to grab attention
Nobody is reading a paragraph
Don’t use the default theme. Use a paid theme, or download ( http://debutify.com ) to your store
Don’t put too much copy on the page
Use headlines, short copy, and images/gifs to grab attention
Nobody is reading a paragraph
You need some apps to increase your conversion rate.. don’t need much, but some help
-Converion+ / Adds reserved cart timer
-Hurrify / Use for inventory left; creates urgency to buy
-Sales pop / Social proof on landing page
-Volume and tiered discounts / Avg order value increase
-Converion+ / Adds reserved cart timer
-Hurrify / Use for inventory left; creates urgency to buy
-Sales pop / Social proof on landing page
-Volume and tiered discounts / Avg order value increase
Okay, you’re ready to launch
But you need creatives...
I recommend http://viralecomadz.com , they create some nice vids
Or you can create your own using an editing program if that’s something you’re decent at
But you need creatives...
I recommend http://viralecomadz.com , they create some nice vids
Or you can create your own using an editing program if that’s something you’re decent at
Set up a Facebook ads campaign
Create a page post for your video ad and use it as the video you select in your ads
Campaign budget optimization @ $50/day
4-8 ad sets
Target 1 interest per ad set
Target USA, Canada, Australia, Germany, France
Age + gender depend on product
Create a page post for your video ad and use it as the video you select in your ads
Campaign budget optimization @ $50/day
4-8 ad sets
Target 1 interest per ad set
Target USA, Canada, Australia, Germany, France
Age + gender depend on product
This is the Facebook ads setup you should use to test new products
Once you find a product bringing you sales, start duplicating your ad sets that are winning into new campaigns and narrowing down different things to test
Once you find a product bringing you sales, start duplicating your ad sets that are winning into new campaigns and narrowing down different things to test
If you do this for a few weeks, you will have a good amount of data collected
You can then start to implement more detailed ways of targeting/re-targeting
This is when you go from 1-3k days to 5-10k days
You can then start to implement more detailed ways of targeting/re-targeting
This is when you go from 1-3k days to 5-10k days
I hope this thread helped at least one person who is looking to get started with e-commerce
This is the method I use after testing lots of things throughout the years
Feel free to DM me for help
This is the method I use after testing lots of things throughout the years
Feel free to DM me for help
