1 / Why YOUR stuff doesn't sell, while other stuff does:

When you introduce your #NFT to the platforms, you are throwing in a beautiful rock into an ever expanding ocean of other rocks of various shapes and sizes

2 / The ocean is so vast and contains so many beautiful rocks that it is nearly guaranteed that rock collectors won't find your rock anymore

Even if they do, the sheer abundance of beautiful rocks in this ocean strips both individual attention and buying pressure from items

3 / The CONTEXT of your #NFTart is therefore infinite, it has no borders of scarcity

Buyers are looking for things that are scarce not just in editions (ie. 1/1) but also in CONTEXT

#NFTs that sell well have a certain CONTEXT, they have a well-defined border of scarcity:

4 / Examples of borders of scarcity:

A set of digital cans with different graphics (with a meme quality to them)

A set of cat photos from the real world

A set of virtual apartments ( @dutchtide)

A set of cards with different graphics (with meme quality to them)

5 / Note that in the examples above, the borders or 'category' they have made can still contain infinite amount of #NFTs, but it is a SMALLER INFINITY than the whole market itself, or "the ocean" in the first metaphor

6 / In this SMALLER INFINITY the artist/creator's #NFTs are the main show, whereas in the ocean they are just beautiful rocks among other beautiful rocks in an infinite ocean

Collectors/buyers are much more attracted to things that exist inside a border of scarcity

7 / Creating a border of scarcity can be as easy as having a consistent style, technique, or presentation ( @ForkoshNadiia, @CoverArtGuyy)

That's why famous artists are always in demand, they are themselves that border of scarcity

8 / In conclusion, remember that in #crypto especially natural laws such as the Pareto Principle (the "80/20 rule") are dramatically present

9 / So there are always gonna be artists who belong to the "20%" (or in #cryptoart, maybe the 5%) whose rocks can compete and triumph against the other rocks in the infinite ocean

10 / For the vast, VAST majority though, you better create a border of scarcity, a niche, a value proposition to be able to compete without losing your mind

And as @carlosjmelgar said in a recent tweet, "you're not allowed to complain if you don't do anything about it"

11 / If you don't want to compete, market yourself, create a value proposition - and if you think these things go against your idea of #cryptoart - Then just be an artist, you don't have to be a #cryptoartist