Read on Twitter
They have fundamentally misunderstood the shift in politics that has taken place. Sure, former red wall voters are not massive free marketeers, but they're also not looking for what amounts to Blairite gov plus Brexit. They do care about fiscal prudence, prosperity & independence https://twitter.com/MrRBourne/status/1327335209835122691
This is something that does my head in so much. The truth is, the Conservative Party still doesn't actually know why they won in all of these places, and doesn't appear to be trying to find out. They made assumptions and are sticking with them.
The thinking appears to be that voters stayed in basically the same place, while Labour moved away from them on both economic and social issues. So the answer is for the Conservatives to move into the space Labour used to occupy.
WRONG!
WRONG!
As Labour shifted, voters did too - in the opposite direction.
E.g. the Cameron-era talking points about spending within your means really made sense to a lot of people. They were repeatedly, unprompted, spoken back at me in the GE campaign.
E.g. the Cameron-era talking points about spending within your means really made sense to a lot of people. They were repeatedly, unprompted, spoken back at me in the GE campaign.
There's also the to be expected shift away from collectivism towards individualism, which is happening everywhere as the economy evolves and modern tech changes how we relate to each other. BUT in these areas there's also the growing distance from unionisation.
