Need to talk a little bit about this and it's incredibly important:
Girls programming, especially animated (and notably a fighting show) has had extreme difficulties making it into the US market, and it's for various reasons as to why.
Some of it comes down to sexism and the> https://twitter.com/Retroranger18/status/1326955229779173376
Girls programming, especially animated (and notably a fighting show) has had extreme difficulties making it into the US market, and it's for various reasons as to why.
Some of it comes down to sexism and the> https://twitter.com/Retroranger18/status/1326955229779173376
fact many producers don't believe girls IPs do well with children's demographics, as well as the fact many networks in the US have this idea showcasing girls getting punch/hit/beating up/etc., especially by male antagonists, is no good.
4Kids likely ran into issues with Fox's>
4Kids likely ran into issues with Fox's>
Standards & Practice Boards with this show and is likely why they dropped it (they were on good terms with Toei, for what it's worth, just OP didn't work out for 4Kids for various reasons). There was no way Saban was likely gonna be able to get it on CW with even stricter>
standards, and a major fight on Justice League Unlimited featuring two women fighting was horribly butchered, making Pretty Cure a no-go (and to further complicate things: Saban Brands was forced to pick up Pretty Cure as part of a package deal to get Digimon. They didn't even>
really want it in the first place).
Pretty Cure's best shot would've been being picked up shortly after it aired in Japan and shortly after Sailor Moon's restriction of licensing. We don't know why Toei Animation's US branch, nor any licensor was not able to get it prior to>
Pretty Cure's best shot would've been being picked up shortly after it aired in Japan and shortly after Sailor Moon's restriction of licensing. We don't know why Toei Animation's US branch, nor any licensor was not able to get it prior to>
4Kids attempt, but because CN's shift post-April 2007 (Due to the Mooninites incident), it was no longer feasible to get on, what arguably, would've been the best network for it. We won't even get into how Nickelodeon treated Winx Club, as that was a mess.
Pretty Cure had such a hurdle here in the US and it's absolutely insane, ranging from sexism among producers on general girl IPs (even local ones: see Korra as an example), from Networks refusing to show girls being able to fight back, and among other things.
Now, since about 5-6 years, networks as a whole have moved away from network acquisitions, and for the shows they do acquire, they want full control. Not just that, the children's TV space is dying rapidly, and was accelerated by COVID.
Streaming is the focus now.
Streaming is the focus now.
Unfortunately, here in the US, any children's show from Japan likely has no chance of likely making it on TV, and may explain why we're seeing more children's media being simulcasted, including Pretty Cure, with a few insistent parties refusing to do see (TPCi being the biggest).
Because so many of these IPs are too risky to dub, your best bet if trying to raise word of mouth to seeing these shows do well subtitled. This is true but not just limited to Pretty Cure.
Unfortunately, Toys and Merchandise (other than fan targeted), Dubs, TV, etc., will no>
Unfortunately, Toys and Merchandise (other than fan targeted), Dubs, TV, etc., will no>
longer be a thing for this series and as it stands, the market landscape for children's TV is dying, and acquisitions are just not going to happen.
I hate to say it, right now: Pretty Cure's best chance of doing well is with subtitled streams, including simulcasts.
I hate to say it, right now: Pretty Cure's best chance of doing well is with subtitled streams, including simulcasts.