THE WELL OF RICHES

Dive into the deep well of online users and businesses

Give them what they need right NOW

And find RICHES

[ From 0 to $$$ & BEYOND ]

/// THREAD ///

After diving in, you are teleported.

You see vast lands and armies,

Many chasing riches hopelessly...

You need to become a killer to win.

Get ready for

TOTAL WAR

— CHOOSE YOUR WEAPON —

SERVICE VS PRODUCT

• B2B Agency (Lead-Gen/Ads/SEO)
• High-Ticket (Sales)
• Email marketing
• Info-products
• MVP (Startup)
• Web Design
• YouTube
• Flipping
• E-com
• SaaS

— TARGETS AVAILABLE —

• Businesses
• Consumers

YETI-ISM —

CHOOSE ONE WEAPON AND BECOME A SPECIALIST.

A WEAPON BECOMES LETHAL IN THE HANDS OF A MAN FOCUSED ON MASTERY.

EXPAND THE ARMORY IN THE FUTURE, AFTER BECOMING A MASTER.

TRY MANY, COMMIT TO A FEW.

yeti log —

I’ve dropshipped, started & sold e-com stores, produced music videos, built websites, ad campaigns, b2b, etc

I tested it ALL & figured out what works best for me.

I’m now focused on my ad agency + video prod biz

You need to solve a problem

They all work. Choose

—— THE BLACKSMITH ——

YT + Twitter + Books =

Find and consume ALL OF THE CONTENT you can from various reputable people and sources on 1 skill.

Cross-reference them to find what works best.

All you need is AT MOST a week of focused learning before you start.

Now, EXPERIENCE

You can find content for ANY SKILL.

Simply search “How to trade stocks in 2020”, “how to design a web page”, etc

+ A+ content on Twitter:

@blackhatwizardd Cold Email Mastery
@wizofecom Utopia (Marketing/Ecom)
@SalesNotepad Sales

+Go on Amazon and search for books on the topic

YETI-ISM —

SHARPEN THE BLADE.

READ JUST ENOUGH FROM THE ARCHIVE TO START & EXECUTE...

DON’T LET THE KNOWLEDGE DIE IN YOUR HEAD. APPLY WHAT YOU LEARN.

GO FOR THE KILL.

— THE BATTLEGROUND —

1 - Find your NICHE

2 - List their DESIRES & PAINS - You’re going to solve their problems
(Connect: person wants to get fit — trainer wants more clients)

3 - Position your army so that a specific group/target would LOVE to join your tribe (branding)

If you want to build a LOYAL ARMY, you must BE THE BRAND with the STORY that a group of people will want to follow and be a part of.

More on this in my BRAND / STORYTELLING / STYLE thread: https://twitter.com/therichyeti/status/1324487030164889601

YETI-ISM —

ONCE YOU KNOW HOW TO STRIKE, YOU MUST KNOW WHERE.

FIND THE TARGET.

— DEVELOP AN ATTACK PLAN —

1 — MARKET RESEARCH / BUYER PERSONAS - Audience, product, competitors, interests, price, demand, trending, etc

2 — STRATEGY: OUTREACH from a vantage point

TACTICS
• Beautiful aesthetic (attractive, brand awareness, high converting,uniqueness, trust)

• Direct-Response Marketing
— Great offer (perceived high-value + scarcity / urgency)
— Persuasive Copy + Funnel that connects with emotions and drives action NOW
— Low-Risk (Think of biggest possible objections & show data/results)

Read: Ca$hvertising, Scientific Advertising

YETI-ISM —

MAKE BIG CLAIMS.

BACK THEM UP WITH SOCIAL PROOF / TESTIMONIALS.

CONNECT WITH THEIR EMOTIONS.

YOU ARE THEIR SOLUTION.

MAKE THEM AN OFFER THEY CAN’T REFUSE.

• Grow social media pages to be more reputable / influential / an authority in the niche GIVE VALUE

• Cold Email — For B2B, learn to send personalized emails to get clients

• Ads — Learn how to run FB campaigns for reach, conversions, lead gen, retargeting, etc (& Google/YT)

• Sales — Learn how to close clients / sell anything.

• Build an info-product of a skill you’ve mastered or are learning

Etc.

IDENTIFY OPPORTUNITIES/LEADS

CREATE SYSTEMS

ATTACK

Once you have what you need, start reaching out to clients/customers and optimize your strategy

If you’re selling to consumers make sure it’s the right product/market fit & check all criteria such as: great offer, demand, webpage, brand, ads,etc

When reaching out to brands make sure your offer/emails/sales skills are on point. Tailor offer for a few $1-5k+/month retainers

YETI-ISM —

SHOW THEM WHY THEY SHOULD BUY FROM YOU.

YOU MUST BECOME GREAT...

CREATE SYSTEMS THAT HELP WITH CONSISTENCY AND EXECUTION.

CONSISTENCY BREEDS EXCELLENCE AND COMPOUNDING GROWTH.

TRAIN EVERYDAY.

“I FEAR THE MAN WHO HAS PRACTICED ONE KICK 10,000 TIMES” - BRUCE LEE

—— THE WAR ——

Experience is the newbie slayer.

Long-term consistency is ESSENTIAL.

How will you survive the war if your side’s morale is down after a month?

Learn from “failure” and don’t accept death(give up).

“You’ve lost the battle, not the war”

YETI-ISM —

KILL OR BE KILLED.

FIGHT UNTIL THE LAST MAN STANDING.

FIGHT TO WIN.

—— SPOILS OF WAR ——

$$$

All you need is ONE WINNER business to SCALE

Depending on your biz, you can automate part of it once you’ve found success, or productize it to sell (“build once, sell twice” - jack butcher)

KEEP THE FLAME BURNING

1k -> 5k -> 10k -> 20k -> ?/ month

YETI-ISM —

FOCUS ON THE WAR, ONE BATTLE AT A TIME.

ONCE YOU WIN, INCREASE THAT INCOME AND AMASS ALL THE SPOILS & FORTUNES BEFORE MOVING ON TO THE NEXT ENEMY.

FOCUS NOW, DIVERSIFY LATER.

FREE YOURSELF.