Spotlight on: alumni-owned businesses. How do you highlight your institution's alumni entrepreneurs?

Here are four approaches to try from Circle of Excellence Awards recipients @Concordia, @Stanford, @UofDenver & @BU_Tweets. (thread)

#alumchat #highered #CASEcoe
Spotlight on: alumni-owned businesses. How do you highlight your institution's alumni entrepreneurs? Here are four approaches to try from Circle of Excellence Awards recipients @Concordia, @Stanford, @UofDenver & @BU_Tweets. (thread) #alumchat #highered #CASEcoe
Spotlight on: alumni-owned businesses. How do you highlight your institution's alumni entrepreneurs? Here are four approaches to try from Circle of Excellence Awards recipients @Concordia, @Stanford, @UofDenver & @BU_Tweets. (thread) #alumchat #highered #CASEcoe
Spotlight on: alumni-owned businesses. How do you highlight your institution's alumni entrepreneurs? Here are four approaches to try from Circle of Excellence Awards recipients @Concordia, @Stanford, @UofDenver & @BU_Tweets. (thread) #alumchat #highered #CASEcoe
Spotlight on: alumni-owned businesses. How do you highlight your institution's alumni entrepreneurs? Here are four approaches to try from Circle of Excellence Awards recipients @Concordia, @Stanford, @UofDenver & @BU_Tweets. (thread) #alumchat #highered #CASEcoe
1. Celebrate alumni achievements.

@Concordia's 50 Under 50 Shaping Business campaign (winner in Targeted Constituency Engagement) showcased alumni leaders in tech, retail, entertainment & more. https://www.case.org/awards/circle-excellence/2020/concordias-50-under-50-shaping-business
Concordia's 50 Under 50 Shaping Business

See more about this award-winning entry.

https://www.case.org/awards/circle-excellence/2020/concordias-50-under-50-shaping-business
2. Tell alumni stories.

Here's one example of great storytelling: In this article (winner for profile writing), @Stanford highlighted Juhn Maing, a menswear maven who brings traveling Sicilian tailors to the United States. https://www.case.org/awards/circle-excellence/2020/perfectly-suited
Perfectly Suited

See more about this award-winning entry.

https://www.case.org/awards/circle-excellence/2020/perfectly-suited
3. Help connect your community to alumni-owned businesses.

The @UofDenver Crimson & Gold Trail interactive map (a Grand Gold winner in alumni relations - marketing) features alumni-owned and operated businesses in Denver. https://www.case.org/awards/circle-excellence/2020/crimson-gold-trail
Crimson & Gold Trail

See more about this award-winning entry.

https://www.case.org/awards/circle-excellence/2020/crimson-gold-trail
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