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what's gamification and it's examples where they are used perfectly as per @CleverTap in a thread:
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Do like and RT if you like it :)
Gamification is a powerful tool to acquire, engage, and retain users. A study found that gamification boosts engagement by one third, commenting by 13%, sharing by 22% and discovery by 68%.
some examples below:
some examples below:
Todoist – Gamification for Productivity Management
The app uses gamification to prompt users to complete their tasks by rewarding them with karma points for every task they finish — and negative karma for missing a deadline.
Takeaway: Recognition is the best motivator.
The app uses gamification to prompt users to complete their tasks by rewarding them with karma points for every task they finish — and negative karma for missing a deadline.
Takeaway: Recognition is the best motivator.
Goibibo – Gamification for Travel
The app introduced goCashFest, where users can earn GoCash when the time the Mumbai Indians play. By using the app while the team plays, users win GoCash for each 4s, 6s, 50, 100, wickets and wins during the match.
Takeaway: Aim for a win-win.
The app introduced goCashFest, where users can earn GoCash when the time the Mumbai Indians play. By using the app while the team plays, users win GoCash for each 4s, 6s, 50, 100, wickets and wins during the match.
Takeaway: Aim for a win-win.
Byju’s – Gamification for Education
The app allows students to play games, earn reward points, and challenge each other through different quizzes and competitions. Competing with each other motivates students to work for better results.
Takeaway: Apply to improve the UX.
The app allows students to play games, earn reward points, and challenge each other through different quizzes and competitions. Competing with each other motivates students to work for better results.
Takeaway: Apply to improve the UX.
Fitocracy – Gamification for Health & Fitness
It accesses user health data to create customized workouts and nutrition plans, then rewards users with points and badges for meeting achievements. It is enough to keep them motivated.
Takeaway: Consider every level of user ability.
It accesses user health data to create customized workouts and nutrition plans, then rewards users with points and badges for meeting achievements. It is enough to keep them motivated.
Takeaway: Consider every level of user ability.
Smarty Pig – Gamification for Personal Finance
If a user wants to buy a new car, for example, SmartyPig will act as a piggy bank. Users can set a savings goal and then automatically add money from their bank account to that specific goal in the SmartyPig App.
Takeaway: have fun!
If a user wants to buy a new car, for example, SmartyPig will act as a piggy bank. Users can set a savings goal and then automatically add money from their bank account to that specific goal in the SmartyPig App.
Takeaway: have fun!
Woot – Gamification for E-commerce
It offers a limited quantity of products at a special sale price per day. Since only a few of each product are available, users race through product pages and checkout before it’s out of stock.
Takeaway: Build key user habits.
It offers a limited quantity of products at a special sale price per day. Since only a few of each product are available, users race through product pages and checkout before it’s out of stock.
Takeaway: Build key user habits.
Starbucks – Gamification for Loyalty Programs
The Starbucks app features a loyalty system that rewards users with stars for each order placed, which can then be redeemed for free food and drinks.
Takeaway: With a rewards or loyalty program, apps can boost retention easily.
The Starbucks app features a loyalty system that rewards users with stars for each order placed, which can then be redeemed for free food and drinks.
Takeaway: With a rewards or loyalty program, apps can boost retention easily.
