Curious how social media marketing will change in 2021? Here are the 10 biggest marketing trends that every marketers and business owners must get ready for now.

#socialmediatrends2021

Audience will be more socially conscious. Companies will have to engage more with topics like mental health, inclusivity, and social justice.

Digital disinformation will be tackled. Social media channels will focus on highlighting the truth and muting ‘fake news’.

@Facebook , @instagram , and @Twitter will still dominate the conversation. They will adapt to the new normal quicker than their competitors.

Old-school Marketing (podcasts, newsletters, and omni-influencers) will be the new ‘King of Content’.

Social media and gaming platforms with continue to evolve and merge. More people will identify as a gamer on social media in 2021.

Conversational Marketing will drive more sales. Such as highly personalized messages, customer journey content, authentic connection, and SMS.

Nostalgia Marketing will increase engagement with your audience. What was big in the 70s, 80s, 90s?

Consumers would want brands to help them in their daily lives amidst the COVID-19 pandemic. Keywords: Community, Cleanliness, Contactless, and Compassion.

Memes will be the new way to communicate as it can influence the mindset of your consumers.

Remixing is the new UGC. Remixing brand content with the user is on the rise.

So, which of these trends will you be implementing in your 2021 marketing plan?

(Via: @talkwalker and @hubspot) #SocialMediaTrends2021