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When writing your copy, it's important that they flow.
Each thought of your copy must blends logically into the next.
/*A thread*/
.
Each thought of your copy must blends logically into the next.
/*A thread*/
.
As much as your copy is a sales tool, it is also a piece of art.
Because of that, it must be coordinated and properly articulated.
Maintaining flow in your copy makes it an easy read for the consumer
Because of that, it must be coordinated and properly articulated.
Maintaining flow in your copy makes it an easy read for the consumer
A copy without flow is just not worth writing nor reading.
As much as copywriting is similar to the job of a salesperson,
you don't have the luxury of speaking with your prospect face to face.
As much as copywriting is similar to the job of a salesperson,
you don't have the luxury of speaking with your prospect face to face.
Instead, your copy does the speaking on your behalf.
So in a way, your copy is an extension of yourself.
You don’t want to sound uncertain or unclear to the prospect.
So in a way, your copy is an extension of yourself.
You don’t want to sound uncertain or unclear to the prospect.
One thing with maintaining flow in your copy is that aside from eloquence,
You'll be able to anticipate the questions your prospect will ask,
And provide the necessary answers.
You'll be able to anticipate the questions your prospect will ask,
And provide the necessary answers.
If you want your customers to buy a product from you, then you have to convince them.
Aside from making them shell out their hard-earned money for your product,
You've to anticipate that they already have a favored brand.
Aside from making them shell out their hard-earned money for your product,
You've to anticipate that they already have a favored brand.
Making them drop their brand for the yours will involve some back and forth.
Unfortunately, you will not be in their presence to engage them;
Only your copy would.
Therefore, you must anticipate their questions and address them in your copy.
Unfortunately, you will not be in their presence to engage them;
Only your copy would.
Therefore, you must anticipate their questions and address them in your copy.
This endears your customer to read the copy more.
Like I tweeted earlier, it is important for your copy to resonate with the reader.
Maintaining flow by crafting your ad to lead your prospect to ask questions increases the effectiveness of your copy.
Like I tweeted earlier, it is important for your copy to resonate with the reader.
Maintaining flow by crafting your ad to lead your prospect to ask questions increases the effectiveness of your copy.
How do you ensure you write a copy that achieves this purpose? It’s easy.
Use the thought process I've described.
Start with your headline.
Make sure it grabs the reader’s attention.
Ensure your subheadline compels the reader to read further.
Use the thought process I've described.
Start with your headline.
Make sure it grabs the reader’s attention.
Ensure your subheadline compels the reader to read further.
Simply make your copy impossible to be left unread.
Remember the story of the busy scientist who was caught under the spell of a well-written ad that she couldn't stop herself when she started reading it.
Remember the story of the busy scientist who was caught under the spell of a well-written ad that she couldn't stop herself when she started reading it.
That is the kind of effect you want your ad to have on your readers.
You want to make it catchy and exciting.
You want to make it catchy and exciting.
Kindly Rt if you found some value. https://twitter.com/salesmaverick__/status/1304843192383213569?s=20
