6 elements of experience carriers + MGAs should be optimizing for agents (in no particular order)
1. Coverage - what key coverages are you providing to the client that the agent can sell?
2. Pricing - Are you helping the client save money?
3. Speed / ease of use - is your online experience allowing the agent to turn around quotes for the client more efficiently?
4. Servicing (endorsements, Billings, effortless claims experience) - when agents say that they lose money on BOP business, this is that bottleneck.
5. Feedback loop - are you actually listening to your agents feedback? Is that driving future iterations of your portal / quoting experience?
6. Commissions / profit sharing - Are the economics in place where the agent wants to give you first look?
#Insurtech #independentagents #carriers #MGAs #experience #insurance #smallbusiness
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