As a dev, designer, project manager:

if you could get informed insights on how your users will react to what your working on, would you want to know?
Because I have a solution for y'all and maybe you know about it already but never really tapped into its full potential
Fun story: my team, community engagement, often gets info any future features + new content when they're near completion, to prep how we'll communicate their launch.

Thing is, we're in touch with the users 40h+/week. We know what they want, like, need.
And it is excruciating to find out about a feature when it's nearly finished and be like
"You know they won't like this, right"

or

"If we deliver this item as a premium thing, they will hate us more than they'll love it"

It feels so bad and yet it's crucial info!
If you have community managers and social media managers, make it easy for them to find out about new projects, and invite them to meetings, even optionally!

They'll be happy to provide you with significant knowledge of how your actual current users will react!
To come back to real examples:

Many times we found out accidentally that features that have been requested since forever by power users were actually ready to ship!!

A dumb UX update might be huge to your users, even if it isn't much work for you! https://twitter.com/SilverSober/status/1296593839910801408?s=19
No one:

Absolutely no one:

me: whoah ok I won't make industry info threads again got it byyyye

No one because most of my followers are asleep:
You can follow @SilverSober.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

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