In 1920s Weimar Germany, Berlin was a city widely regarded as fashion powerhouse, due to a thriving textile industry. With 750 factories and 180,000 employees—many of whom were Jews—Berlin was the world's largest textile centre. THREAD
In 1933, Hitler was elected Chancellor of Germany. The Aryanisation process which followed cruelly forced Jewish owners out of their own businesses, forcing them to sell them and ruinously low prices. Jewish enterprise stood no chance of survival under the Nazi regime.
The Jews who had helped to make Berlin fashion what it was were persecuted, forced to emigrate, driven to despair, deported, and many were murdered. After the Nazis' rise to power, Germany attempted to re-brand fashion, ridding it of any supposed 'foreign' or Jewish influences.
Under the watchful eye of Magda Goebbels, wife of the Nazi propaganda minister Joseph Goebbels, the Deutsches Modebüro was established, with the intention that every German-made garment should receive the Aryan stamp of approval.
If the Nazis wanted Berlin and Vienna to compete with Paris in the style stakes, they had no hope of achieving such a goal. They had completely destroyed the heart of the textile industry through the annihilation of Jewish enterprises.
By 1930, perhaps the most iconic figure in German style was Marlene Dietrich. At the Nazis' rise to power, she left Berlin for the USA. Dietrich was staunchly anti-Nazi & with her departure they failed to secure the endorsement of one of Germany's biggest, most fashionable stars
Many Jewish designers fled German and Austria and set up businesses in the UK. Jewish designers shaped the British male wardrobe, from Moss Bros. to Marks & Spencer. Jewish tailoring businesses in London’s East End were major contributors to the fashion revolution of the 1960s
You can follow @LloydLlewJ.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

Latest Threads Unrolled:

By continuing to use the site, you are consenting to the use of cookies as explained in our Cookie Policy to improve your experience.