All buildings from every era tend to the look the same because there's usually one basic typology that is most efficient to build under any set of building codes and 95% of real estate value is determined by location and square footage rather than building style.
All new apartment buildings "look the same" because the main factor in urban multifamily is making the parking deck as large as possible (multiple levels are much more expensive) and spreading the elevators across as many units as possible.
A bunch of architectural review boards and historic preservation boards realize this is a problem but their solution is "force developers to add fake articulation to the facade" which makes the building more expensive to construct and looks like ass anyway
The reason we get "fast casual" architecture is that we ask for it
The reason most examples of Brutalism are university or government buildings is that it was never a dominant and cheap way to build and never that widespread. Equivalent to starchitect stuff today https://twitter.com/yruadik/status/1295720267239559174?s=19
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