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I’m learning that @marksandspencer is totally screwed financially. I feel bad for the people who will face redundancy because some *absolute idiot* in a boardroom who’s job it is to understand branding didn’t understand that M&S is the furtherst thing from woke.../1
...and so shoehorned this rock solid institution into territory it’s clientele felt utterly alienated by.
It’s customers are not bearded young hipsters, embracing post-modernism as an ingenious blind for their inexhaustible misogyny.../2
It’s customers are not bearded young hipsters, embracing post-modernism as an ingenious blind for their inexhaustible misogyny.../2
They’re no nonsense women. Who want to buy 5-packs of pants, bras, useful bits and bobs for the house & affordable clothes for work *which they want to try on in a single sex space without being accused of witchcraft or bitchery*.../3
@marksandspencer spent millions on branding and fucked it all up because they didn’t put that one word on the mood board, that one word that defines them and always has...
*SENSIBLE*
They forgot who they are.
But it won’t be the branding people who lose their jobs will it?
*SENSIBLE*
They forgot who they are.
But it won’t be the branding people who lose their jobs will it?
