thinking about how the virtualization of politics is gonna have a not insignificant effect on speechwriting and rhetorical styles. one-liners, zingers, and applause lines fall pReTty flat when youâre talking to a camera in your living room
in the world of fully-remote politics, Jeb(!) Bush's "please clap" energy is the new default. there's a fundamental mismatch between the old way of doing speeches and the medium they've been forced into
the first microphones and amplification systems had an authoritarian bent to them. they let aspiring dictators broadcast their message to âthe massesâ. the sound of a single voice could suddenly envelop tens of thousands of people, all at once
what is the political âgrainâ of Zoom? of pre-recorded speeches delivered from empty basements? there is a hollow, uncanny valley quality to them. a sense of distance that comes with so many layers of mediation
at least radio/tv allows you to occupy the same âtime zoneâ as the speaker. even a re-run implies there was synchronicity at some point in the past. Zoom politics are out-of-sync
but maybe they also flatten the perceived distance between politicians and ordinary people
but maybe they also flatten the perceived distance between politicians and ordinary people
without all the trappings of fancy set designs and studio audiences and a *stage* presence, politicians fall back down to earth. they no longer seem quite as untouchable. theyâre just vloggers/streamers like the rest of us