Read on Twitter
Remember # film your hospital?
Version 2.0 is film your (Burbank) post office.
Verify before you retweet, please.
Version 2.0 is film your (Burbank) post office.
Verify before you retweet, please.
A real quick thread.
Burbank is trending on Twitter and it’s making me go bananas.
24k+ tweets and counting over this photo and an evolving narrative.
Let’s take a look at some of the early posts.
Let’s take a look at some of the early posts.
Early this morning, the photo appeared on Facebook with this caption.
Will has a ton of public facing posts. Most of the content in his feed is politic memes, junk stories, and photos of Marilyn Monroe.
Will lives in another state far from Burbank, CA.
Will has a ton of public facing posts. Most of the content in his feed is politic memes, junk stories, and photos of Marilyn Monroe.
Will lives in another state far from Burbank, CA.
I don’t know where Will picked up the photo and story, but thus far, it’s been shared 398 times and has received 37 comments.
I quickly scanned the comments and I don’t see that he’s provided additional context on his post.
I quickly scanned the comments and I don’t see that he’s provided additional context on his post.
A couple hours after Will’s Facebook post, the image appears on Twitter.
This is the earliest tweet I could find. The first post was deleted by the original author.
Here’s the tweet
This is the earliest tweet I could find. The first post was deleted by the original author.
Here’s the tweet
I don’t know how Bill got ahold of these pics, but he didn’t take them.
I dislike the framing because people will assume these are his images. Plus, he mentions that his father is a former USPS employee.
If this tweet had appeared in my feed, I would’ve trusted the source.
I dislike the framing because people will assume these are his images. Plus, he mentions that his father is a former USPS employee.
If this tweet had appeared in my feed, I would’ve trusted the source.
Haven’t any of these guys heard of retweeting or citing sources? 
It was lifted and shared many times over and John was the lucky one who created the first viral tweet.
Psttt, John. It’s Sunday. The post office is closed.
It was lifted and shared many times over and John was the lucky one who created the first viral tweet.
Psttt, John. It’s Sunday. The post office is closed.
John’s post was more convincing than the other ones because he’s actually much closer to Burbank than the other two people. He lives in Riverside, so it’s completely possible that he could have taken the photo himself.
But the image isn’t his.
But the image isn’t his.
John’s Twitter feed is filled with other lifted images and posts.
He’s reshared—not retweeted—photos of mailboxes from other parts of the country, too.
He does not credit the original authors.
He’s reshared—not retweeted—photos of mailboxes from other parts of the country, too.
He does not credit the original authors.
Once again, the photo was lifted. Rex has a verified account and massive audience, so his tweet likely caused the trending topic.
Speaking of which, I should be including #Burbank on these tweets.
(People reposting the #Burbank #USPSsabotage narrative - you’ve been played!)
Speaking of which, I should be including #Burbank on these tweets.
(People reposting the #Burbank #USPSsabotage narrative - you’ve been played!)
Plot twist! I found a tweet from last night.
