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This business is so subjective from end to end--from the first gatekeeper onward to readers. I can see from a writer's perspective that it's hard to know whether your manuscript is being passed on bc it's not good enough or bc it just hasn't yet been read by the right person.
I have a bit of that on my end as an agent--sometimes you get 30 ho-hum nos before you get an enthusiastic yes. For me, the signs I look out for to reevaluate a ms submission include (1) when the feedback is all similar (which perhaps can lead to a good revision)...
(2) When several reviewers say they just don't like the execution (I read that as code for: I just don't like this); or (3) a big or inherent problem with the ms has been pointed out that doesn't resonate with the current market...
On the flip side, I feel encouraged to keep going when reviewers have some positive things to say or some enthusiasm about aspects of the manuscripts--the sense of humor, the characters, the setting, the voice, etc....
Especially when the things they like r strengths about the book that I like too. Sometimes you will have reviewers say they like an ms but "didn't connect with the voice enough" or "can't see it breaking out on their list." To me, that's subjective so worth exploring new subs
So just remember not every "No" is "I really don't like this." It's often: "This isn't right for me, but could be right for someone else." While you wait to hear back + discern where you stand, I always think it's a good idea to keep working on your craft.
It's certainly tough out there, but those who put in the work--craft-honing, industry knowledge-building and remaining perseverant, adapting as they learn--are better positioned for success IMO! Good luck!
