One of the most important things to know when you’re selling a product...

is what competing companies are f

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1. Find companies that sell identical/similar products.

You can do this with a simple google search.

Once you search them up enough you’ll even start getting their ads in which you can dissect them further!
2. How can you study them?

Find what their main selling points are.

This can be their ingredients, the pain points they’re hitting, maybe even just their price!

Compare and contrast the majority of the market so you know what you’re up against and how to take them down.
3. Angle is everything when pushing a product.

You have to set yourself apart from the competition in this respect.

If they’re pushing ‘X’ then you need to make ‘X’ better or sell ‘Y’.

Otherwise their customers won’t become yours, and any new customers are split 50/50.
4. Have some time on your hands?

Signup with your email on their website.

See what they’re pushing out to their loyal customers in hopes of getting more sales.

Then, do whatever they’re doing, better.
5. If you differentiate from your competitors, customers will have to choose which product suits them best.

This is where you can win over those who are on the fence.

Make your product unique and stand out in the crowd.
By creating a Unique Selling Offer you have what no other companies or products have.

It sets you apart and makes your product more valuable!
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