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Because I’m a nerd, I would like to point out what (some) data about successful pre-seed pitch decks might suggest for nonprofits fundraising post-concept, early operation.
(Targeting non-venture philanthropy. Cause, otherwise, just follow @DelJohnsonVC’s thread)
Ahem...(1/10!) https://twitter.com/deljohnsonvc/status/1291504782285430785
(Targeting non-venture philanthropy. Cause, otherwise, just follow @DelJohnsonVC’s thread)
Ahem...(1/10!) https://twitter.com/deljohnsonvc/status/1291504782285430785
The average read time for investors is <4 mins.
Having been a funder who reviewed thousands of orgs, I’ll tell you that it’s more than that. But not much. RFP or no.
That reminds me-I’m spending way too much time agonizing over my deck, and it’s too detailed
. (2/10)
Having been a funder who reviewed thousands of orgs, I’ll tell you that it’s more than that. But not much. RFP or no.
That reminds me-I’m spending way too much time agonizing over my deck, and it’s too detailed
. (2/10)
I’d like to see the data & TWENTY SLIDES IS TOO MANY. So what goes?
Given you are 1-3 years in, you are raising on a combination of solution thesis, trust, personality and *maybe* proof of concept.
Your job is to know which the funder cares about and adjust accordingly. (3/10)
Given you are 1-3 years in, you are raising on a combination of solution thesis, trust, personality and *maybe* proof of concept.
Your job is to know which the funder cares about and adjust accordingly. (3/10)
Most institutional private funders want to know how you’ll differently solve a problem they are already funding. So focus on 3,4,6, 8 and 9.
Corp. donors often care about reputation & talent with sub-buckets to each of those. So focus on 3,4,7,9 & visibility for them. (4/10)
Corp. donors often care about reputation & talent with sub-buckets to each of those. So focus on 3,4,7,9 & visibility for them. (4/10)
Private, individual donors are a wild card. Do your research, then a little of everything & see what sticks.
Have rigorous metrics regardless of funder. They don’t always operate from a risk mindset, and will be concerned about impact. Let’s just call that a new slide. (5/10)
Have rigorous metrics regardless of funder. They don’t always operate from a risk mindset, and will be concerned about impact. Let’s just call that a new slide. (5/10)
Regardless of type of funder, this holds, I think. If you’ve captured a donor’s imagination, the next question is usually “who else funds you?” (asking about diversification/name recognition) not “what’s your P&L”. That comes later. (6/10) https://twitter.com/deljohnsonvc/status/1291506677938888707
HARD plus one on this. Actually, I think philanthropy generally gives less “proof of concept” money and that money has a short patience generally, so get traction, or get learnings. Preferably get both. (7/10) https://twitter.com/deljohnsonvc/status/1291509656091844611
This was maybe the most interesting finding. For us, it probably has more to do with using fewer words & more graphics.
I’m not sure what I’m going to change based on this. Sure, we are working from home. But a lot of POs/Directors are multitasking with kids. (8/10) https://twitter.com/deljohnsonvc/status/1291511386267410432
I’m not sure what I’m going to change based on this. Sure, we are working from home. But a lot of POs/Directors are multitasking with kids. (8/10) https://twitter.com/deljohnsonvc/status/1291511386267410432
Anyway, big caveats about region you’re in, type of NPO, etc.
I think NPOs could learn from company pitches, and philanthropy could learn from investing. So, thanks for going on this ride with me!
Thoughts? Disagreements? Wanna review my funding deck?
(9/10)
I think NPOs could learn from company pitches, and philanthropy could learn from investing. So, thanks for going on this ride with me!
Thoughts? Disagreements? Wanna review my funding deck?
(9/10)
I don’t even know who to tag on this crossover but I feel like @TravisSheridan, @msmeliss2024, @ErinJenkins1, @RDFoxworth, @EpicenterLeslie, @johnsonbenr, @EmilyLLB, @operaqueenie and @ajscholz might have some thoughts! (10/10)
