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Nobody likes the guy who only talks about his wins, so here is one of my screw-ups. I found Redbubble $RBL.ASX in 2017 and loved what I saw. Bought some, bought a bunch more in the company’s share placement in late 2018.
Then the wheels seemed to come off. Organic revenue growth slowed to almost zero, management turnover began, and shares slumped. I decided the company’s growth engine was busted and sold in mid-2019, realizing a 40% loss.
Since then, management has executed in a big way. COVID-19 helped, but even before that the company had returned to growth and generated cash for the first time. The company just revealed its July revenue was up more than 100% year over year!
Redbubble shares are up a cool 275% from my selling point ~18 months ago...however, they had been flat from then until just this March! Just goes to show that if you believe in a company, you can’t let a couple of bad quarters or a flatlining share price shake you out.
