In 2019, something happened for only the second time in six decades: global meat production declined.

In 2020, something unprecedented in six decades will happen: global meat production will decline for a second year in a row.

Let's talk peak meat
1/
https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
2/ @FAO tracks production of 18 meats including camel, guinea fowl, and wild game, but only three are significant in global volume: beef, pork, and chicken; they're 302 of 340 million tons of annual production
https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
3/ Pork and chicken production are growing at a greater rate than beef production. Let's look at them in relative terms. The top three are remarkably steady for six decades (85 to 88% of total) https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
4/ Beef is clearly declining as a percentage of total meat production, from 39% in 1961 to only 20% in 2018. Pork is exactly the same now as it was in 1961: 35%. Chicken is all the growth, from 11% to 34% of total meat production. https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
5/ Let's look at it per capita - a behavioral peak, if you will. In this sense, beef peaked in the late 1970s! Pork peaked in 2015. Chicken hasn't peaked yet. https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
6/ This all matters for the climate.
Emissions from beef production are 10x those of pork or chicken. Beef emissions also aren’t just from the farm itself; they’re also from land use change, such as deforestation to make space for grazing. https://www.bloomberg.com/news/articles/2020-07-30/good-news-for-climate-change-as-world-loses-its-taste-for-meat?sref=JMv1OWqN
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