3) An excellent resource which I quoted at length is @hugoreasoning’s “Not Born Yesterday” out with @PrincetonUPress which shed's light on how we decide who we can trust and what we should believe from a cognitive science perspective. https://press.princeton.edu/books/hardcover/9780691178707/not-born-yesterday
5) The "Langzeitstudie Medienvertrauen" by @js_mainz & @Tanjev and team with data for Germany.

https://medienvertrauen.uni-mainz.de/ 
There's much more I could have mentioned here but these are some of the key sources (sadly not linked to in the piece) for those of you interested in exploring the topic in greater detail. Happy Wednesday!
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