The number of futures being denied us because ‘innovation’ teams will only reflect on what is buildable, and only build what can function as a measurable test, and treat test results as definitive of what is doable

It is possible to make futures doable by creating the conditions in which people try out a new practice and you support them trying to make that new practice work for them, with you learning along the way with them what will make it a sustainable practice for them

for some reason the analytics version of MVPing insists on the version of a trial that is a sink or swim feat of strength, rather than the scaffolded attempt version

because what is wanted is a thing-that-magically-makes-$ rather than co-evolving social change process I suppose