MERCH PRINT-ON-DEMAND: A THREAD

Most of us have heard of POD, or even purchased some POD products.

--> But just what is it?
--> How does one get started?
--> Is it a serious source of income?

I'll explain the process.
NO bullshit. NO fluff.

Let's go

WHAT IS PRINT-ON-DEMAND

1) You customize a white label product & set the price
->Could be a t-shirt, coffee mug, tote bag

2) Your supplier prints it
-> Then ships any orders AND handles customer service

WHY PRINT-ON-DEMAND

Well Zae, this sounds simple. But is it worthwhile?

YES!

1) It's one of the easiest ways to generate PASSIVE INCOME
2) NO startup costs
3) You DON'T have to be artistic

I began as a college kid who rocks streetwear.

WHY PRINT-ON-DEMAND (CONT)

>> All YOU have to do is CREATE the product and a potential logo/storefront <<

No inventory, no buying in bulk, no STRESSING over web design.

It's great for:
- Someone who's young
- Someone with little money
- ANYONE

FINDING YOUR MERCH NICHE

The last thing you want to do is jump into a highly saturated niche.

The solution: MERCH INFORMER
--> A tool that shows you how good your niche is to enter

Plus, it comes with a Day free trial.
And is otherwise inexpensive.

CREATING DESIGNS

For the artists out there, I know you don't want to ride the .

But you should. Look at popular niche designs & take notes.

Putting out original content

Putting out ONLY original content

For design tools, I recommend:
- Canva
- PlaceIt
- Typorama

SITE BRANDING

When it comes to the storefront,
You control:

- order of shown products
- a banner
- logo or store title

Do you need a logo? NO.
Should you consider one? YES.

It helps IMMENSELY with marketing

MARKETING

PAID ADS ARE A RECOMMENDATION, NOT A REQUIREMENT
RECOMMENDED, NOT REQUIRED

Merch by Amazon markets drives traffic to designs.

Teespring drives traffic once you get a trust score.
--> Don't worry, it only takes a few sales to get

MARKETING (CONT)

I say big three: FB groups, IG, Pinterest.

But at the very LEAST, make an IG.

Use
RELEVANT NICHE HASHTAGS
to drive traffic to your site.

Nothing like #fitnesstshirt #hoodie

P.S. Don't get caught up on follower count.

Most IG buys = impulse.

MARKETING (CONT)

USE PLACEIT for product mockups.

I put @pdior58 on to it for his store.

It allows you to attach a LIFESTYLE to your brand.

Do NOT be the person that hires a paid influencer & gives them a storefront pic to post

TRUST THE PROCESS

You never know when your first sale is going to come.

It could be two hours or two months. It took me a week.

THERE IS NO GET RICH QUICK SCHEME.

Stick to:
- relevant designs
- relevant hashtags
- good product mockups

And your sales will come!

Zae's POD Special Sauce

Don't confine yourself to one platform.

You made designs on Teespring?

That's awesome.

Now put those designs on:
- Redbubble
- Merch by Amazon
- Etsy
- Printful

If you made it this far and loved the thread

RETWEET the top tweet to put people on to Merch POD.

DM me with ANY questions