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5 MOST EXPENSIVE LOGOS IN THE WORLD
THREAD:
THREAD:
1. Symantec Brand & Acquisition â $1,280,000,000
This very simple but very impressive logo was worth the price tag you see on the headline. Its key element is a checkmark, indicating that the operation was successful.
This very simple but very impressive logo was worth the price tag you see on the headline. Its key element is a checkmark, indicating that the operation was successful.
And this is ideally suited to the specifics of a company that provides website security. Plus, the yellow color of the circle means continuity and stability of protection. All this combination forms a feeling of safety, trust, and security.
2. British Petroleum Logo & Marketing â $210,000,000
This brand decided to get the most out of the psychology of colors in marketing. Since it is clear from the name that the company contributes to environmental pollution,
This brand decided to get the most out of the psychology of colors in marketing. Since it is clear from the name that the company contributes to environmental pollution,
they decided to convince their customers that they are doing everything possible to stay as green and environmentally friendly as possible.
So a logo resembling a flower growing from the sun was born.
So a logo resembling a flower growing from the sun was born.
The idea of ââa marketing message was originally to convince customers of its environmental friendliness, but this was a failure and even the object of jokes.
Many users found it cynical to talk about environmental initiatives when you make money on oil.
3. Accenture Logo Design â $100,000,000
A nine-digit amount was paid for the logo consisting of the name of the company, plus its values and the mathematical symbol at the top. The main idea was that the company is constantly striving for the future, for growth and development.
A nine-digit amount was paid for the logo consisting of the name of the company, plus its values and the mathematical symbol at the top. The main idea was that the company is constantly striving for the future, for growth and development.
And although the logotype also received criticism, at the moment the company is successfully operating in the market, and its brand is quite recognizable.
4. Posten Norge Rebrand â $55,000,000
As they say, all ingenious is simple. When the state-owned postal company, which by the way is a monopolist in the Norwegian market, decided to rebrand, they simply wrote down the name of the company and supplemented it with a circle...
As they say, all ingenious is simple. When the state-owned postal company, which by the way is a monopolist in the Norwegian market, decided to rebrand, they simply wrote down the name of the company and supplemented it with a circle...
consisting of halves, one of which flows into the other. The marketing message is obvious â in this way letters are delivered from the sender to the recipient. Well, this logo turned out to be simple, but clear and effective. Although the price is definitely high.
5. Australia & New Zealand Banking Group (ANZ) Logo â $15,000,000
This logo was created during the merger of two large banks and was the result of combining the first letters of their name into one abbreviation.
This logo was created during the merger of two large banks and was the result of combining the first letters of their name into one abbreviation.
Designers decided not to break the classic rules of marketing psychology and used white and blue colors to form an association of stability, security, and safety. By the way, PayPal uses the same colors for similar purposes.
PS: This thread was done for graphic designers, so they can all take their work seriously and make good money from it, as long as you know your onions and worth.
Thank you guys for continually engaging on my thread. 
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Click on link below to see complete article and a surprise at the end of the article about this Bird App Logo
Follow @trendalat to always get all the articles first hand.
Click on link below to see complete article and a surprise at the end of the article about this Bird App Logo
