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100 days of lockdown have completely changed how we live and interact. We’ve all had to adapt how we learn, work, shop, keep fit – and how we connect with each other.
Tech has never been more important. Research from @bt_uk shows how, as a nation, we’ve embraced its potential:
Tech has never been more important. Research from @bt_uk shows how, as a nation, we’ve embraced its potential:
Across our three brands – @bt_uk, @EE and @Plusnethelp – we've introduced 20+ initiatives to help the country adapt.
As we return to a new normal, our data shows many of us believe some new habits are here to stay.
In March, for example, Zoom use on EE’s network increased x5.
As we return to a new normal, our data shows many of us believe some new habits are here to stay.
In March, for example, Zoom use on EE’s network increased x5.
In April, with children at home, many of us became stand-in teachers overnight.
@bt_uk’s @BarefootComp platform reached 70k teachers and two million pupils across UK primary schools – with the ‘Learn at Home’ page seeing a 1,100% spike in traffic during lockdown.
@bt_uk’s @BarefootComp platform reached 70k teachers and two million pupils across UK primary schools – with the ‘Learn at Home’ page seeing a 1,100% spike in traffic during lockdown.
May saw dating apps including Tinder, Bumble, Match, Hinge and Grindr experience a surge in activity, with a collective 70% more (anonymised) users on @EE’s network compared to the beginning of lockdown.
In a show of support to a nation's Coronavirus epidemic, May also saw our @BTSport customers continue to donate their bill credit to the NHS Charities Together COVID-19 Urgent Appeal.
They have raised more than £1m. Awesome
They have raised more than £1m. Awesome
Half of us claim we have changed our habits for the better during lockdown.
And 89% of us are in favour of shops having virtual booking systems, rather than physical queues. Happy to say our customers can now use our virtual GreetMe virtual queueing system at our @EE stores
And 89% of us are in favour of shops having virtual booking systems, rather than physical queues. Happy to say our customers can now use our virtual GreetMe virtual queueing system at our @EE stores
Our three brands – @bt_uk, @EE and @Plusnethelp – continue to play a critical role in keeping us all connected.
After an unprecedented demand for connectivity in lockdown, my hope is the service we provide enables us all to approach the future with more confidence and optimism.
After an unprecedented demand for connectivity in lockdown, my hope is the service we provide enables us all to approach the future with more confidence and optimism.
