Read on Twitter
I don't tend to do 'behind the curtain' work tweets, but as it has been a pretty monumental 100 days I thought it was worth sharing some of the things we've done in that time.
A thread
A thread
When it was announced the #PL would be suspending play we didnât know how long things would be on hold (30/04 was the original date)
We doubled down on our commitment for engaging archive content and created a few new ideas like the below â¨â¨ https://twitter.com/premierleague/status/1254015000248815617
We doubled down on our commitment for engaging archive content and created a few new ideas like the below â¨â¨ https://twitter.com/premierleague/status/1254015000248815617
^ That, combined with consumers watching more on social lead to April being our most-viewed month ever.
Now, thatâs the fun/easier stuff, the important stuff was highlighting how we, and crucially our clubs, were helping communities.
Now, thatâs the fun/easier stuff, the important stuff was highlighting how we, and crucially our clubs, were helping communities.
As the pandemic deepened and our clubâs role as community leaders continued, we wanted to highlight the great work they do (and continue to do) locally and internationally https://twitter.com/i/events/1245274062919737350
With some work previously in the space, we were keen to continue our support in mental well-being. This led to the creation of the âStay Well Hubâ and supporting content which provided some top-level help from mental well-being experts https://twitter.com/premierleague/status/1256902824904085507
The hub was launched to coincide with the announcement of the Premier Leagueâs contribution to NHS Charities Together https://twitter.com/premierleague/status/1253337372294475778
Speaking of the NHS and Government, weâve also used our social reach to help with key national (and international) messaging https://twitter.com/premierleague/status/1249240334908846083
We even launched a unifying campaign about it https://twitter.com/premierleague/status/1244285688448720896
Away from health messaging, we delivered an online tournament in the form of the #ePremierLeague Invitational. The regular #ePL Finals were due just after lock-down happened, so weâd prepped a lot of the work there. https://twitter.com/premierleague/status/1254078141099737088
We enjoyed it so much we did it again https://twitter.com/premierleague/status/1259181599641554951
We also reignited a few things around our educational resources for kids at home predominantly focussed on @PLCommunities
Every Friday though, weâve delivered a family challenge which linked to curriculum resources https://twitter.com/premierleague/status/1248513546616475651
Every Friday though, weâve delivered a family challenge which linked to curriculum resources https://twitter.com/premierleague/status/1248513546616475651
At the same time new political stories have hit the front pages, weâve reiterated that there is no room for racism, and got behind players in their wish to publicly display their support for #BLM â¨â¨ https://twitter.com/premierleague/status/1271488034123497477
All of this has been a step-by-step process which has frustrated some, but weâve tried to be as transparent about each step, and the health of players and the public being of the utmost importance https://twitter.com/premierleague/status/1266051676781383684
As kick-off has drawn closer weâve done our best to highlight the key differences between regular match action, and behind closed door action â¨â¨ https://twitter.com/i/events/1272888111048122368?s=13
Weâve also started trying to make channels feel as close to regular action as possible - hype graphics, hype edits and key information still very much the core of our pre-match offering â¨â¨ https://twitter.com/premierleague/status/1273240246474473473
The above is just the end product of huge amounts of work from an extremely hardworking and talented bunch of colleagues from across the #PL, @LiveWireSport and more.
Far too many people to mention have gone above and beyond in keeping communications and our channels going.
Far too many people to mention have gone above and beyond in keeping communications and our channels going.
Thereâs plenty more (including regular work) that Iâve missed but itâs getting a bit much.
Now, we look forward to 92 matches in 41 days, the little matter of a title win and planning for the new season.
Fin.
Now, we look forward to 92 matches in 41 days, the little matter of a title win and planning for the new season.
Fin.
