The Power of Word of Mouth /*THREAD*/

People like to pass on useful information.

Helping others helps them nurture their relationships.

Sharing practical information makes people feel good internally.

It is seen as an act of altruism.
Use this to your advantage.

We want our work to be endorsed by others.

And we can do this fairly simply.

1. Always have quality content published (Included free products).
2. Incentivize people to share your content (Tell them to do so or allow affiliates for your products).
Here are the advantages of using word of mouth:

1. Build a community and not only a commodity
2. You will have sales even without promoting
3. More brand loyalty & trust

In order to have people endorsing your product.

You first need to create an EPIC experience.
There’s one thing to make sure of before doing anything else before creating effective word of mouth marketing strategies:

That you’re already creating an epic customer experience.

Provide value before selling.

Package your products with positive EMOTIONS.
HOPE, EXCITEMENT, IMPROVEMENT

You pick one, but always make your customer feel a positive emotion.

Go above and beyond to help the customer.

Send them thank-you emails and extra exclusive value.

Make them feel appreciated.

Great products market themselves.
You can follow @HeroJourneyOn.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

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