Wes Kao
wes_kao
1/ To build something new...Look beyond what’s immediately around you.When building the altMBA, Seth and I didn’t look at edtech. That was too narrow.We studied what makes ppl feel *zealous,
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Communities are a focal point of cohort-based courses (CBCs). You can't just have a start and end date, and expect students to finish. You NEED community. So how is community
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1/ Analysis of course communities (THREAD)Community is important for premium yet scalable digital experiences. It’s one of the main selling points for premium experiences charging $1,000-$5,000/student vs on-demand courses sold
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Excited to share more about our new company!Today @gaganbiyani and I are announcing a $4.32M seed round led by @firstroundWe're building a platform for Cohort-Based-Courses: http://bit.ly/wk-gb But first, a few lessons
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How to on-board yourself when you join a new team (THREAD)You’ll be expected to contribute starting your first week. Here’s how to set yourself up for success.1. Take charge of
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Should you prioritize brand or performance? This decision will impact how you define success for any marketing tactic.I call this the Law of Brand vs Performance Marketing. It states: All
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