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Brad Shapiro
btshapir
Story. Name changed to protect the (mostly) innocent.My friend Todd is over 65 and lives in CA. The other day, Governor Newsom goes on national TV and says those over
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Working Paper Thread! “Generalizable and Robust TV Advertising Effects” joint with my talented co-authors, @Guenter_Hitsch & Anna Tuchman. In this paper, we independently estimate advertising elasticities across 288 pre-selected bra
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